exam 2 cases (1).pdf - #1 CASE Rapid Fire Fulfillment(Zara 1 What were the key lessons Ortega took away from his early scare-To be successful \u201cyou

exam 2 cases (1).pdf - #1 CASE Rapid Fire Fulfillment(Zara...

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#1 - CASE: Rapid Fire Fulfillment (Zara) 1. What were the key lessons Ortega took away from his early scare? -To be successful “you need to have five fingers touching the factory and five fingers touching the customer” 2. What are some of the things Zara can do because of the super-responsive supply chain it has built? -Zara can design, produce, and deliver a new garment & display it worldwide within 15 days – unheard of -Offers large variety of the latest designs quickly & limited quantities -85% full ticket price on retail clothing 3. How is Zara’s supply chain different from most other supply chains in their industry? -Hold its retail stores to a rigid timetable for placing orders and receiving stock -Products have price tags before being shipped -Tolerates, encourages occasional stock-outs 4. What are the three principles Zara lives by? Know what these principles mean and how they are carried out. -Closing communication loop: transfers info quickly to every chain

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