paper1 - Ian Tierson Professor Linsley 4/9/2008 Sociology...

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Ian Tierson 5/7/2009 Professor Linsley Sociology 101 Over the past 70 years, a great deal of change has occurred in American society. These changes are reflected in the news media, such as TIME magazine. If one looks at a TIME magazine from 1936 and compares it to the latest issue in 2006, one realizes there are many things that have affected peoples’ expectations of society since the 1930’s. Different groups of people are treated differently, and the public image of these groups has changed. Looking at a TIME magazine from August 12, 1936, one notices a distinct difference from a current TIME magazine. This difference manifests itself in several ways: Through advertising’s target audience, through the space devoted to minorities and women, through embedded assumptions about the poor or disadvantaged, through those depicted in the photographs, and through the space devoted to different societal groups. In a 1936 issue of TIME magazine, there are prominent discrepancies from today’s format. One such discrepancy is the advertisements. The advertisements primarily are targeted at “breadwinner” middle class fathers,
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paper1 - Ian Tierson Professor Linsley 4/9/2008 Sociology...

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