Module 4.pdf - AGEC 314 Online MARKETING AGRICULTURAL FOOD...

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AGEC 314 Online MARKETING AGRICULTURAL & FOOD PRODUCTS Spring 2021 Module 4 Dr. Senarath Dharmasena
AGEC 314-599,700 Dr. Senarath Dharmasena (Spring 2021) Page 1 Module 4 This module is worth 15% of your final grade. To post answers, first click “Module 4” on eCampus class page, and then click “Submit Assignments”. Then you will find submission links for each section of the module. You may attach as a Word or a PDF file using attachment link. All work must be completed using the “Write-up Template” provided. Open the Answer Template folder to obtain the template Word file. Please do the following. Read Chapter 15 of your textbook (use the 7 th edition of the textbook). Also, watch and/or listen to lectures provided for each chapter (or combination of chapters). Answer following Study Questions. You must answer questions on the “Write-up Template” provided (150 points) Chapter 15 1. How do retail stores attract customers; what characteristics do successful stores have? Discuss at least five characteristics (25 points) 2.

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