Marketing Final Exam

Carlos hernandez owns a company in miami that

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Unformatted text preview: urer d. contract manufacturer e. market group ANS: A This is the definition of a buyer for export. PTS: 1 REF: 66 OBJ: 05-4 Thinking KEY: CB&E Model International Perspective TOP: AACSB Reflective MSC: BLOOMS Knowledge 61. Carlos Hernandez owns a company in Miami that purchases products from U.S. manufacturers for export to several countries in Central and South America. Carlos is a(n): a. licensing agent b. buyer for export c. export broker d. export agent e. export importer ANS: B A buyer for export, also called an export merchant, is usually treated like a domestic customer by the domestic manufacturer because it buys products and sells them globally. PTS: 1 REF: 66 OBJ: 05-4 Thinking KEY: CB&E Model International Perspective TOP: AACSB Reflective MSC: BLOOMS Application 62. A(n) _____ is a global intermediary who brings the buyer and seller together. a. buyer for export b. export agent c. license agent d. import agent e. export broker ANS: E An export broker is an intermediary who plays the traditional broker’s role by bringing buyer and seller together. PTS: 1 REF: 66 OBJ: 05-4 Thinking KEY: CB&E Model International Perspective TOP: AACSB Reflective MSC: BLOOMS Knowledge 63. DeLouis owns an agency that specializes in bringing international buyers in contact with U.S. companies to facilitate global trade. What type of intermediary is DeLouis? a. Buyer for export b. Export broker c. License agent d. Import agent e. Export agent ANS: B An export broker is an intermediary who plays the traditional role by bringing buyer and seller together. PTS: 1 REF: 66 OBJ: 05-4 Thinking KEY: CB&E Model International Perspective TOP: AACSB Reflective MSC: BLOOMS Application 64. _____ are foreign sales agents-distributors who live in a foreign country and represent a domestic company in sales situations. They perform the same functions as domestic manufacturers’ agents who help with financing and shipping. a. Export agents b. Export brokers c. Import broker d. Buyers for export e. Licensing agents ANS: A This is the definition of an export agent. PTS: 1 REF: 66-67 OBJ: 05-4 Thinking KEY: CB&E Model International Perspective TOP: AACSB Reflective MSC: BLOOMS Knowledge 65. International Marketing, Inc. is a company located in Brazil that assists businesses exporting products to Brazil. This company helps with financing, shipping, and any aspect of marketing a product from another country to Brazil. This company is an example of a(n): a. agent broker b. export agent c. export broker d. buyer for export e. import broker ANS: B A export agent is an intermediary who acts like a manufacturer’s agent for the exporter and lives in the foreign market. PTS: 1 REF: 64 OBJ: 05-4 TOP: AACSB Reflective Thinking KEY: CB&E Model International Perspective MSC: BLOOMS Application 66. _____ is a legal process whereby a firm agrees to let another firm use its manufacturing process, trademarks, patents, trade secrets, or other proprietary knowledge in return for a...
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This document was uploaded on 09/29/2013.

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