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"Tell me exactly what happened."
"He talked to me for a while, then he
said to sit in the reclining chair and close my
eyes while he repeated, 'You are getting
drowsy and sleepy and you are going deeper
and deeper into hypnosis.' He did that for
quite a while, but I never went to sleep and I
heard every word."
"Then what happened?" "Well when I arrived home my husband
asked me, 'How did the hypnotism session
go,' and I said, 'Well I am not sure."'
"What do you mean, you are not sure?
Did you get hypnotized?"
"I don't think so!"
"You should know - were you
hypnotized or not?"
"Well, I don't think I was but the
hypnotist said I was."
"I don't care what the hypnotist said,
you should know. Did he lock your eyelids
"Well then, you weren't hypnotized.
How much did that cost you?"
"You didn't make another appointment,
One of the measurements of your
effectiveness is how many clients return
after the first session. The first session is the
one where they should be convinced and the
rapport developed, so that the therapy is
ready to begin.
It is costs you a certain amount of time,
energy and money, to bring that client into
your office. If you only get paid for a single
session, I doubt if you can recover the
amount that it cost you to get the client into
Open the yellow pages for any large city
and start calling the hypnotists' listings.
From thirty to fifty percent of those listed
are out of business. This happens because
they place their ad five or six months before
the directory comes out, and less than a year
from ordering the ad they are no longer in
business. Clients fail to return because they were
left with the feeling that they were not
hypnotized. I met with a group of hypnotists
at the Hilton Hotel in Baltimore and one of
them said to me, "I really confuse them,
when they walk out of my place they do not...
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This document was uploaded on 10/05/2013.
- Fall '13