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Unformatted text preview: The Pervasiveness of Information By Thomas Ng UW ID# 0522796, INFO 300 January 28, 2008 Introduction Some would argue that the world today is largely based on information. Some would even go so far as to say that it has always been based on information. Whether either is true however, there is no denying that information, and the technology that enables it to be useful, has become an integral part of everyones life. This point becomes even more clear when one takes the time to step back and examine the world around them, taking note of all the things around that are directly about information. To that end, I looked through a copy of the Sunday edition of the Seattle Times, reading as I normally would. As I did this, I took note of every article I came across that directly related to information. I also combined this with information- related advertisements and other media I came across in my daily life. Results Radio ads were the form of mass media that I experienced the most. Much of radio airtime is used for advertisements, and a large majority of these ads were for services and products directly relating to information distribution and retrieval, from internet service to in-car navigation. Other information-related mass media that were incidental to my everyday routine included magazine covers that I noticed in passing by. There were three in particular that had information-related articles headlined on their front cover; two of which were the main article on the front page (CAP Today and Health Management Technology ). The newspaper yielded a mixed bag of results. The sections towards the front tended to have more information-related pieces, though most were ads. The back section contained fewer related pieces in general, but a greater number of them articles instead of ads. Additionally, every retailer that carried electronics had either TVs or computers (or both) on the front page of their circular, even if that has not traditionally been their main product (such as Sears). I have attached the data table of these observations to the end of this report. One final source I examined was my own spam folder in my personal e-mail account. Though I have no documentation to prove it, I remember when I first started getting junk e-mail in the past (around 3 rd-4 th grade) a majority were attempting to sell various pharmaceuticals or pornographic materials. I was interested to see if this has changed since then. A screenshot of the folder is below (sexually explicit materials are censored): There are a total of 24 messages in this view at this time, five of which are advertising...
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This note was uploaded on 04/07/2008 for the course IND E 101 taught by Professor Unknown during the Fall '07 term at University of Washington.
- Fall '07