She made a few calls to nd a store that had the chair

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Unformatted text preview: nd a store that had the chair in stock. When she found one, she went there and purchased the chair. For Ms. Templeton, the chair was Answer Selected Answer: a. a specialty Correct Answer: a. a specialty product. product. Question 12 4 out of 4 points A merchant wholesaler is considering four physical distribution systems. Which is best for shipping his products? Answer Selected Answer: e. Cannot be determined without the target customer's Correct Answer: e. Cannot be determined without the target customer's needs. needs. Question 13 4 out of 4 points Lawn Care Rental Services, Inc. (a new venture company) has just set up rental ofces in every city in the nation with a population of 200,000 or more to provide rental equipment to handle all customer's lawn care needs whether its cutting the grass in the spring/summer/fall or clearing their driveways/sidewalks of snow/ice in the winter. Customers are expected to rent their equipment rather than buy and maintain their own because the company's salespeople will demonstrate the value of rental (always 'cutting' edge well maintained equipment) to be significantly cheaper than buying, maintaining, and storing their own equipment. The rental equipment is deliver...
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This note was uploaded on 10/28/2013 for the course MKTG 3302 taught by Professor Richards during the Spring '12 term at University of Houston - Downtown.

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