Demand Research.docx - Demand Research: Introduction:...

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Demand Research:Introduction:Why students need these critical skills, and how higher education institutions can incorporatesoft skills into their programming to help students achieve academic, career, and personalsuccess — even virtually.Students are arriving on college campuses lacking essential life skills. These skills are importantto their ability to succeed academically during their college career, as well as personally andprofessionally as they prepare to enter the workforce after graduation. Unfortunately, developingthese skills is often overlooked in higher education today. But incorporating student life skillstraining can help higher education institutions improve graduation rates, retention, job placementrates, and overall student wellness.-encourages-them-to-achieve-their-goals/Only 25% of college graduates reported having a mentor who encouraged them to achieve theirgoals (which queried a random sample of 5,107 grads with a bachelor’s degree or higher).Of the students who reported having a mentor, 64% indicated that that person was a professor.But first-gen and minority students were far less likely to identify a professor as their mentor;72% of white students identified their mentor as a professor, compared with 61% of first-genstudents and just 47% of minority students.How Important Are Soft Skills?-students-arent-learning-soft-skills-in-college.aspxWhat Link describes are what today's business world calls "soft skills." And the classic four-yearcollege education, with its emphasis on critical thinking, debating, viewing issues from severalangles and communicating clearly, was designed to teach these skills.Yet nearly 3 in 4 employers say they have a hard time finding graduates with the softskills their companies need.In a 2019 report, the Society for Human Resource Management found that 51 percent ofits members who responded to a survey said thateducation systems have done little ornothing to help address the skills shortage.The top missing soft skills, according to thesemembers: problem solving, critical thinking, innovation and creativity; the ability to dealwith complexity and ambiguity; and communication.Are college curricula just different than in years past? Are college students different? Has areliance on technology robbed young adults of soft skills? Or have today's companies—many ofthem startups and dependent on ever-changing technology—grown impatient and unwilling to

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Term
Fall
Professor
Gessler,N
Tags
Academic degree

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