1.Use the value chain framework to identify at least four capabilities of Qantas.Identify 4 capabilitiesIdentify and understandthe type of capabilitiesConduct research toidentify activities thatQantas performs to createvalue for customersClassify Qantas’ activitiesaccounting to the valueframework1. Check-in machines anddevelopment of facialrecognition to savecustomers’ timeFramework: Porter’svalue ChainValue Chain type:Secondary activities:Technology development– activities such asprocess equipment,research and servicingprocedures which enableto produce its productsmore efficiently andeffectively.Technology development.Qantas is the first partnerof the face recognitiontrial to identifypassengers enrolled in thesystem during theirjournal through theairport.Qantas adds self-servicecheck-in kiosks at SydneyAirport T1 (including bagdrops) early than otherairlines.The ability to developself-service check-inmachine enable theprocess of check-inbecome more efficientand effective.
