essay_buss1040_v2 - strategy . 11.30amFriday25May2012. A

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School of Economics BUSS1040 Essay 1 BUSS1040 Essay Assignment This assignment requires you to explore a ‘real world’ application of a firm’s pricing strategy. Your answer must be no more than 500 words in length. The written assignment is due at 11.30am Friday 25 May 2012 . Assignments must be submitted electronically via Blackboard. A hard copy of the assignment must be handed in designated assignment drop box in the Merewether Building. Submission is not valid unless both copies are identical and both received by the due date. Should submission problems occur, students should contact the unit coordinator as soon as is possible. The question: Donna, an economics student at one of Sydney’s finest universities, has a job selling Samsung phones. The job entails selling the handset (the phone), which comes along with a phone plan or contract that provides the customer access to the phone network for a period of time (for example 24 months) under certain conditions (cost per call etc).
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essay_buss1040_v2 - strategy . 11.30amFriday25May2012. A

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