Greer3 - Sean Trank Dr Greer COM 350 1 What was the...

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Sean Trank 1/13/08 Dr. Greer COM 350 1. What was the struggle in early television according to the article? 2. What was the role of the Kate Smith Hour in the structure and development of commercial television at that time? 3. What problems did NBC encounter and how did the network deal with those problems? 4. What does the Kate Smith Hour teach us about early broadcasting, programming, competition, and economics? The struggle of early television was over who would control the content and nature of the programming. For eight years (1937–45), The Kate Smith Hour was a leading radio variety show, offering comedy, music and drama with appearances by top personalities of films and theater. The nationwide audience was introduced to comedy by the show's resident comics, Abbott and Costello and Henny Youngman, while a series of sketches led to The Aldrich Family as a spin-off in 1940. She continued into the 1950s on the Mutual Broadcasting System, CBS, ABC, and NBC, doing both music and talk shows. The result of the show was creating show loyalist, women who dedicated one hour a day watching and
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This note was uploaded on 04/08/2008 for the course COM 350 taught by Professor Greer during the Spring '08 term at Point Loma.

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Greer3 - Sean Trank Dr Greer COM 350 1 What was the...

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