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Unformatted text preview: orporate verbal hygiene
practices may be analysed as part of a strategic attempt by organizations to
maximize their advantages in a hyper-competitive globalized economy which
is increasingly dominated by the provision of services. Yet it might well be
asked whether current practices have precedents in the pre-globalization era. I
certainly would not wish to argue that until the late 1980s (the moment of
®nancial deregulation which is generally taken to have inaugurated the shift
to today's global economy) workers spoke exactly as they liked, without
norms or constraints. Clearly, for as long as `work' has been a distinct domain
of social practice, people have developed ways of acting and speaking peculiar
to that domain, undergoing within particular workplaces processes of linguistic and other acculturation. It is also evident that what I have described
here can be related to much older practices such as the scripting of sales
encounters (Leidner 1993) and ± an example with particular relevance to the
call centre case ± the regulatio...
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This note was uploaded on 01/16/2014 for the course ANTHRO 33 taught by Professor Wertheim during the Spring '08 term at UCLA.
- Spring '08
- The Land