I do not of course suggest that the de gendering of a

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Unformatted text preview: I # Blackwell Publishers Ltd. 2000 d:/3socio/4-3/cameron.3d ± 29/6/0 ± 21:6 ± disk/mp STYLING THE WORKER 343 have described will become `de-gendered', associated in the popular imagination less with the supposed dispositions of a particular social group (women), and more with a social domain in which individuals play a particular social role (customer service). I do not of course suggest that the de-gendering of a particular style would put an end to the linguistic construction of gender in any form. For as long as gender remains a salient social category, linguistic behaviour will doubtless continue to be one site for its production and reproduction. But the meaning of `gender' is not ®xed for all time, and there is no reason either to suppose that its linguistic instantiations must remain forever the same. Globalization is changing, or has the potential to change, many of the social realities that preoccupy social scientists, among them `class', `ethnicity', `nation', `gender', `work' and indeed `language'. These developments are as signi®cant for sociolinguistics as for any other...
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This note was uploaded on 01/16/2014 for the course ANTHRO 33 taught by Professor Wertheim during the Spring '08 term at UCLA.

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