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a summary of last week’s class
a summary of a news story provided to you by your instructor or searched by
you and your team members 2. Analyzing a Facebook or Twitter Campaign: In a small group, ﬁnd an
example of a Facebook or Twitter campaign for a consumer product or nonproﬁt
fundraising organization. Analyze the elements of this campaign and prepare a
brief, ﬁve-minute group presentation in which you review its major features and
approach and identify a possible target audience. How is the main message, as delivered through social media, different from the message as communicated through
the organization’s website or other media?
3. Creating a Personal Proﬁle: Create a mock-up of your Facebook or LinkedIn
proﬁle, then revise and upgrade it to make it more professional and business-ready.
4. Creating a Corporate Blog Post: Create a blog post for a corporate website
about a recent work-related achievement or professional-development milestone
related to your skills or education.
5. Writing for Blogs: Find a news...
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- Fall '14