L3 Prejudice & Discrimination

E guess here describe subjective uncertainty theory

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Unformatted text preview: ess—i.e., guess— here, describe subjective uncertainty theory and what it assumes about social influence 1 P3: Explain your hypothesis. It will follow directly from P2 (draw a picture) E.g.: According to subjective uncertainty theory, conspiracy theories spread through ingroups as a social influence process that resolves subjective uncertainty resolves subjective uncertainty. So: People will not be willing to spread CTs whose source is an outgroup, independent of outgroup, their level of subjective uncertainty; however, people will be likely to spread CTs that are sourced by ingroup members, particularly if they are highly self-conceptually uncertain self- P4: An experiment. Bring people to the lab, and give them examples of CTs, some that are attributed to an ingroup and some to a rival outgroup. outgroup. Before doing this, induce a high or low sense thi hi of self-conceptual uncertainty (explain how) selfWhen giving people the CTs, ask people how likely they would be to pass the CT on to other people (explain how) Lecture 3: Prejudice Prejudice and Discrimination http://www.youtube.com/watch? v=UiZYYUAnn3k Theories of Prejudice Why are people prejudiced? Why d...
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This note was uploaded on 01/21/2014 for the course COMM 109 taught by Professor Reid,s during the Spring '08 term at UCSB.

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