L7 social influence

G questionsanswers negative behaviors eg

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Unformatted text preview: ., questions/answers Negative behaviors: e.g., disagreement/disapproval Attitudes T oward Group M embership 4.60 4.50 4.40 4.30 4.20 4.10 4.00 3.90 3.80 Experimental Control Week 1 Week 2 Week 3 Discussion Session 1 Verbal Discrimination Positive ingroup bias = (within same group) positive-negative acts positiveNegative outgroup bias = outgroup bias (in opposite group) negative-positive acts negativeV.D. = (pos ingroup bias) + (neg outgroup bias) Total Total frequency of Verbal interaction Mean Verbal Discrimination Score 0.25 Experimental Control 0.20 0.15 0.10 0.05 0.00 W eek 1 W eek 2 W eek 3 -0.05 Discussion Session Mackie (1986) Polarization Categorization Psychological categorization into ingroup and outgroup leads to verbal discrimination between groups Unrelated individuals (white noise between speakers) Unrelated group (different group in study) Own group (a group that the S would join) i.e., people categorize, and use language to create a self-fulfilling prophecy selfWhat about part 2: Cognitive accentuation? Results Issue of standardize...
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This note was uploaded on 01/21/2014 for the course COMM 109 taught by Professor Reid,s during the Spring '08 term at UCSB.

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