This preview shows page 1. Sign up to view the full content.
Unformatted text preview: agement
Don’t forget the process of publishing within your own company. In this case, publishing means
distributing the plan where all the managers can see it. People who make commitments as part of the
plan need to see those commitments on record. They need to know that the plan will be tracked and
that the difference between planned and actual results will be calculated and discussed. Final Edit
Always run a business plan through a ﬁnal edit. Have you run your spell check software? Have you
read it over again? Do you have some friends who can read it for you? Sometimes you don’t see the
errors that others would see because you are too close to it.
Check the numbers in your charts and tables. Make sure they match each other, and go back and
check the references to numbers in the text. People often change numbers after writing objectives,
which results in conﬂicting information. For example, your objectives text might set sales objectives of
$500,000, but your plan tables show sales projections of $400,000. Presentation
Presentation is always important because it helps to communicate content. Good charts are dynamite
when they make numbers easier to read quickly, and they can be essential when numbers are
Good text formatting should make the text easy to read. Use a legible font and a good mix of section
headings and subheadings to make the organization visible. Bullet points are generally easier to read
than long paragraphs. Color is good for charts, when it makes numbers easier to understand, but gets
in the way when used for text. 21.2 HURDLE: THE BOOK ON BUSINESS PLANNING Fancy paper, expensive bindings, and excessive presentation are not really needed. Make the paper
whatever quality it takes to make the plan easy to read, avoiding some of the more ﬁbrous papers that
end up interfering with the printed content. Make the binding a good coil, or some other binding that
will hold up to use, but keep it practical so you impress with content, not expense. Related Documents
In the process of ﬁnding investment ﬁnancing for a new business or a small busine...
View Full Document
This note was uploaded on 01/26/2014 for the course BUINESS 102 taught by Professor Unknown during the Winter '09 term at University of Phoenix.
- Winter '09