1BUS25 Sample Report FORMAT

1BUS25 Sample Report FORMAT

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Unformatted text preview: ections under the Temperley London name, the designer has branched out in other ways as well. In 2007 she collaborated with Target to create an affordable collection known as Temperley London for Target Go International (Alice Temperley). The overall success of Target’s Go International campaign prompted them to re-release certain designs this spring, so several of Temperley’s dresses are currently available on Target’s website. The Target line was well received, and perhaps that played a role in Temperley’s decision to launch a more affordable sister line to Temperley London. The label, Alice by Temperley, debuted in Spring 2010. The designs are decidedly more youthful, though similarities are evident in the interesting prints and embellishments. A dress from Alice by Temperley might set you back several hundred dollars as opposed to the thousands you’d pay for a Temperley London design. The line has reportedly caught the eye of trendsetters Beyoncé and Rihanna, among others (About Alice). Temp...
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This document was uploaded on 01/30/2014.

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