Co m in partnership with micro so f t music p ayments

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: utlets to day display Facebo o k ico ns Warner Bros . has alo ngside every co pyrighted sto ry, enco uraging users to “share” the p art nered wit h Facebook co ntent o n their pro f ile pages. Great f o r Facebo o k, but a sharp elbo w to t o offer st reaming video Digg.co m and Del.icio .us, which have bo th seen their link sharing rent al. appeal f ree-f all, even tho ugh they sho wed up f irst.D. Lyo ns, “Digg This: A Cautio nary Tale f o r Web 2.0 Co mpanies,” New sw eek, Octo ber 24, 2010; M. Arringto n, “Yaho o Sells Delicio us to Yo uTube Fo unders,” Source: Us ed by p ermis s ion of Facebook. TechCrunch, April 27, 2011. And despite all the buzz abo ut Twitter, Facebo o k drives f ar mo re traf f ic to newspaper sites.S. Kessler, “Fo r To p News Sites, Facebo o k Drives Mo re Traf f ic Than Twitter,” Mashable, May 9, 2011. Facebo o k Of f ice? Facebo o k ro lled o ut the do cument co llabo ratio n and sharing service Do cs.co m in partnership with Micro so f t. Music? P ayments? Facebo o k is hard at wo rk o n that, to o .J. Kincaid, “What Is This Mysterio us Facebo o k Music App?” TechCrunch, February 2, 2010; R. Maher, “Facebo o k’s New P ayment System Of f to Great Start, Co uld Bo o st Revenue by $ 250 Millio n in 2010,” TBI Research, February 1, 2010. Instagram: Did Zuckerberg Blink? Facebo o k’s do minance in pho to sharing came largely f ro m success o ver the web, but pho to sharing and many o ther activities are go ing mo bile. By Spring 2012, Instagram, an eighteenmo nth-o ld f irm with thirteen emplo yees, had f if ty millio n users and was adding new o nes at a rate o f ro ughly f ive millio n a week.C. Taylo r, “Instagram P asses 50 Millio n Users, Adds Five Millio n a Week,” Mashable, May 1, 2012. Users lo ved the beautif ul, artistic images Instagram’s f ilters created, and pho to s were being shared no t o nly o n Instagram but also o n Facebo o k’s rival Twitter and o ther services. Analysts suggest mo bile co uld have been Facebo o k’s Achilles heel—allo wing a mo bile-o nly pho to net...
View Full Document

Ask a homework question - tutors are online