A sixth sense called entrepreneurial alertness the

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: ith a specific law. Second Approach: Solving a Problem •  Solving a Problem –  Some8mes iden8fying opportuni8es simply involves no8cing a problem and finding a way to solve it. –  These problems can be pinpointed through observing trends and through more simple means, such as intui8on, serendipity, or change. 8 9/4/13 Third Approach: Finding Gaps in the Marketplace •  Gaps in the Marketplace –  Oken created when a product or service is needed by a specific group of people but doesn’t represent a large enough market to be of interest to mainstream retailers or manufacturers. Characteris8cs that tend to make some people beier at recognizing opportuni8...
View Full Document

This document was uploaded on 02/03/2014.

Ask a homework question - tutors are online