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Unformatted text preview: ERENCE: Salon I
Program Begins: 11:45 AM (45 minutes) OE THEISMANN (1 minute)
xcited about what’s ahead on MNF
onored to be part of a great tradition OB TOBIAS: podium
hrow to Kornheiser Tape IDEO: KORNHEISER MESSAGE (TRT 42 seconds) OB TOBIAS: podium
hrow to Hank Williams Jr. video Coach Shafer’s News Conference Introducing a Female
Introducing a Female
Assistant Coach What will the media want? Who do we invite? Who speaks first? Who gets introduced but doesn ’t speak? What “talking points” do we prepare? Response to cynics who say “She never played football.” Coach Shafer’s News Conference The Media Packet
The Media Packet
What do we include? Bios & Job histories
Background info on the program
Prepared statements From whom?
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This note was uploaded on 02/05/2014 for the course SPM 325 taught by Professor Dennisdeninger during the Fall '12 term at Syracuse.
- Fall '12