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Unformatted text preview: strategies (resource sharing, JV) MBA 565 MBA 565 6/1 Strategy as a quest for sustainable competitive advantage
(SCA) Four Strategic Approaches to Build SCA 1 MBA 565 8/1 Market niche CA - focusing on a narrow market niche and
winning a competitive edge by doing a better job than rivals
of serving the special needs and tastes of buyers comprising
the niche 4 Sustainable CA (as opposed to temporary) is achieved when the
preferences over competitors products / services are lasting. Quality-based (Superior Product) CA incorporating
diﬀerentiating features (e.g. higher quality, better
performance, wider selection, value-added services, etc.) 3 Deﬁn...
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This note was uploaded on 02/04/2014 for the course MATH 108 taught by Professor Jamesbaglama during the Spring '13 term at Rhode Island.
- Spring '13