Segmentation & Opportunity Analysis DB

Great post james maria post is read thread post

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: seGeek.com (2013). What is Opportunity Analysis? Retrieved March 5, 2013, from hYp://www.wisegeek.com/what- is- opportunity- analysis.htm (Post is Unread) Thread: Post: Author: Segmentation & Opportunity Analysis RE: Segmentation & Opportunity Analysis Maria Krug Posted Date: Status: March 10, 2013 9:47 AM Published Shane, I think that when a product is created, segmentation is already kept in mind so the company will already know who they are trying to target with their sales and advertisements. Marketing should be one of the first aspects connected with the product because this will allow the company to be aware of what individuals it wants to sell the product to and how to go about it. When gender and age range is understood, it will make marketing easier. Maria (Post is Unread) Thread: Post: Author: Segmentation & Opportunity Analysis RE: Segmentation & Opportunity Analysis Maria Krug Posted Date: Status: March 9, 2013 8:49 PM Published Angeleah, The example you provided is a good one of segmentation. I think that many stores like Old Navy target specific genders and age groups. For instance, clothing stores such as American Eagle, Hollister, Abercrombie and Fitch; these are stores that are likely to cater to teens and young adults. I think segmentation is important for such organizations because they will know how to market what they are selling. Great post! Maria (Post is Unread) Segmentation & Opportunity 15 of 30 5/22/13 10:13 AM Collection http://post.blackboard.com/webapps/discussionboard/do/messa... Thread: Post: Author: Analysis RE: Segmentation & Opportunity Analysis Maria Krug Posted Date: Status: March 7, 2013 5:56 PM Published James, That was a great example you provided about marketing analysis. I think that it is important for businesses to keep in mind who they are targeting and I think that this ultimately efects how commercials are created and how they are made. The advertisements are a key part of marketing products and services that these companies sell. Great post James! Maria (Post is R...
View Full Document

Ask a homework question - tutors are online