Segmentation & Opportunity Analysis DB

So they are doing a really good marketing job in

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Unformatted text preview: ne Business Dictionary. Retrieved March 6, 2013, from http://www.businessdictionary.com/definition/market-segmentation.html (Post is Read) Thread: Post: Author: Segmentation & Opportunity Analysis RE: Segmentation & Opportunity Analysis James Parady Posted Date: Status: March 8, 2013 11:47 AM Published Kristen, Very understandable. I actually was thinking about your post last night because I saw three diferent Cheerios commercials with young babies in their high chairs eating Cheerios. So they are doing a really good marketing job in showing that it is not only for adults or children, but also toddlers. It is also the heart healthy choice. I had Cheerios just an hour ago :) (Post is Unread) Thread: Post: Author: Segmentation & Opportunity Analysis RE: Segmentation & Opportunity Analysis James Parady Posted Date: Status: March 8, 2013 11:37 AM Published Angeleah, Very interesting point. I have to say that especially clothing stores have ways of attracting the "attractive, beach body" consumer. I think that this makes people feel uncomfortable. Whether it be huge posters all over the store with a guy with a six pack and just swimming trunks on or a perfect beach body woman with a skimpy bikini, it makes people feel that they MUST look like them in order shop there. People would feel more comfortable shopping online in that case. In Old Navy, I never felt like that. I feel that I belong in that store. I can see stores like American Eagle, Victorias Secret, Abercrombie, Hollister, etc almost having a reverse marketing efect by making feel uncomfortable or feel judged shopping there because they 11 of 30 5/22/13 10:13 AM Collection http://post.blackboard.com/webapps/discussionboard/do/messa... dont have a "perfect" body. (Post is Unread) Thread: Post: Author: Segmentation & Opportunity Analysis RE: Segmentation & Opportunity Analysis James Parady Posted Date: Status: March 7, 2013 3:46 PM Published Brian, I think your company has a great new concept there. A lot of people (especially in this economy) are starting out and are not making a lot of money together to afo...
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