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Television and print media have a particularly strong

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Unformatted text preview: by the percentage who concurred with statements that blacks “tend to be violence prone” (51%), “lazy” (40%), or “intelligent” (27%).3 While information and entertainment media, art, language, religion, and commerce have the potential to contribute to progressive social change, they are too often avenues for stereotype formation and reinforcement. Television and print media have a particularly strong influence on American culture, and they act both to contribute to negative generalizations about people of color and to perpetuate the invisibility of people of color in legitimate venues, prestigious positions, and ordinary life. Television coverage often 3. Data from General Social Survey Cumulative Data File (1990). http://sda.berkeley.edu:7502/D3/GSS02/ Doc/gs02.htm. 20 “ RACE” IS AN UNEQUAL RELATIONSHIP BETWEEN SOCIAL GROUPS BASED ON THE PRIVILEGED ACCESS TO POWER AND RESOURCES BY ONE GROUP OVER ANOTHER. represents blacks in circumstances of crime, lasciviousness, or on issues related to affirmative action, which may contribute to the maintenance of racial stereotype...
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