COM 320 Reaction Paper #3

COM 320 Reaction Paper #3 - Caitlin Rose September 8th 2013...

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Caitlin’Rose ’ September’8 th ,’2013 ’ Reaction’Paper’#3:’Journalists±’Perceptions’of’the’Role’of’Public’Relations From’a’personal’point’of’view,’Len -Rios,’Hinnant,’Park,’Cameron,’Frisky’and’ Lee±s’article’was’a’very’satisfying’ piece’to’interpret :’after’ tireless’parental’ encouragement’to’seek’a’journalism’occupation ,’this’article’showed’me’that’ public’ relations’is’not’only’intertwined’with’journalism,’but’a’better’career’path’for’me’to’ choose.’I’was’pleased’to’read’an’article’that’shed’light’on’the’use’o f’public’relations’ materials’within’journalism’articles,’and’the’way’in’which’ journalists’recognized’ the’importance’of’this’profession .’ The’introductory’paragraph’alone’was’enough’to’ catch’my’interest:’the’study’of’health’journalism’in’connection’to’public ’ relations’ resources’would’ surely’ provide’me’with’a’non -biased’outlook’on’journalism,’as’well as’a’further -enhanced’insight’on’the’public’relations’path’that’I’am’following.’ When’observing’the’agenda -building’process,’I’cannot’help’but’compare’the’ journalists±’tasks’to’that’of’public’relations’practitioners:’the’key’role’that’mass’ media’plays’throughout’the’journalism’process’ a’particularly ’ notable’similarity.’As’ the’ upcoming’ study’was’further’described,’I’began’to’believe’that’public’relations’ was’ necessary
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COM 320 Reaction Paper #3 - Caitlin Rose September 8th 2013...

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