IntBus take home 1

IntBus take home 1 - Stephanie Santiago Pg.49 1. Culture is...

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Stephanie Santiago Pg.49 1. Culture is the unique combination of learning and experience that gives an individual an anchoring point, an identity, as well as codes of conduct. Culture is also an integrated system of learned behavior patterns that are characteristic of the members of any goven society. It includes what a group says, does, makes, and their shared system of attitudes and feelings. Culture influences the conduct of international business because it is different everywhere you go. When conducting international business culture must be considered as to not offend and also to maximize performance in that specific area. 8. Culture shock according to the textbook is a pronounced reac/tion to the psychological disorientation people feel when they move for an extended period of time in a markedly different culture. It can often occur due to individuals lack of adaptability or it may equally be a result of the firms lack of understanding of the situation into which the manager was sent. Pg.77
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IntBus take home 1 - Stephanie Santiago Pg.49 1. Culture is...

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