SYS101B lectures 1-17.pdf - SYS101B lecture 2 What is...

SYS101B lecture 2
What is sociology? Chapter 1
Tues. Sept. 13 th /16
What is the social construction of reality?
What is the sociological imagination?
• C. Write Mills (American sociologist)

How can we study the drinking of coffee sociologically?

◦ Depending on social values
• 6) Social movements
◦
framing – referring to the focus of the goal/campaign (what tactics are used in order
to generate the product? ex. Animal rights)
◦
moral shocking – we join social movements we become activist because we are
emotionally moved by the social injustice therefore we must act
▪
exposed to a concept that forces us to act, we morally cannot accept the fact that