And the accounting iphone4 antenna issue due w 212

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Unformatted text preview: ng and Finance Case Study: Apple Inc. and the Accounting iPhone4 Antenna Issue – Due W 2/12 Due Marketing Case Study: Black and Decker– Due M 3/5 Operations Case Study: Shouldice Hospital Limited – Operations Due W 3/12 Strategy Case Study: Macy’s Department Store Strategy Repositioning – Due W 3/19 Due Motivation, Teamwork and Leadership Case Studies Keeping Google “Googley” – Due W 4/16 Google’s Project Oxygen: Do Managers Matter? – Due W 4/23 Negotiation Case Study: Keurig and Green Mountain Coffee Roasters – Due W 4/30 An activity that strives to generate long-term An profits by delivering unsurpassed value to customers. customers. WHAT IS BUSINESS? WHAT Objectives of Business Objectives Survival Growth Profit Social Social Responsibility Responsibility Why Profit? Why As long as people are free to engage with each As other in voluntary economic transaction, the selfother iinterest of people (and companies) results in nterest public benefit; public Greed and self interest are two different things! Monopolies also hurt economic freedom; Disto...
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