PROJ587_Final_Outline - Introduction Steve Jobs and Steve Wozniak founded Apple in 1980 They partnered in early 1970 to build their first personal

PROJ587_Final_Outline - Introduction Steve Jobs and Steve...

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Introduction Steve Jobs and Steve Wozniak founded Apple in 1980. They partnered in early 1970 to build their first personal computer. They later collaborated with another friend to write a manual for the product and assist with the creation of a company logo. Apple was the name of the kit and they begin to sell in 1977. Apple’s innovation has now grown into an international multibillion-dollar corporation that employs millions around the world. They manufacture computers, electronics and software for businesses and consumers, that has remained on the cutting edge of creativity. They are a leader in the electronic industry, and continue to expand their footprint throughout the world. Their mission statement is,” Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them”. (Steve Jobs, 1980) “Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings” This vision continues to lead the company through their continued record high profits, and the transitions. Organization's strategic plan Apple plans on spending $10 billion in Capital Expenditures this fiscal year, $1 billion in retail stores and the other $9 billion is spent in a variety of areas Apple plans on owning what they put in partner facilities such as Wal-Mart, Best Buy, and other Apple retailers and create desirable offerings and features that creates consumer lock-in and cost cutting, and become a digital hub for customers. Set focused, strategic targets, create a portfolio of experiments, and leverage learning to inform new experiments Organization's strategic capacity plan Partner with new strategic supply partners to manufacture tens of thousands of its flagship products each day to meet the demand of emerging markets, increase their flexibility to enforce their code of conduct and reaction time frames to any supply chain interruptions.
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