Facebook Semester Project Phase 1

Facebook is the largest online advertising competitor

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Unformatted text preview: and engaging products by focusing on the 5 most important components of their resource; connect and share with friends, discover and learn, express one’s self, and stay connected everywhere. Facebook is the largest online advertising competitor of Google. Facebook focuses on providing value for brand marketers, direct marketers, small and medium sized businesses, and developers. Facebook assists marketers increase online sales, in- store sales, and brand awareness through “Targeted Reach”, Focused advertisements that target select demographics such as age, location, gender, education, etc. The connectivity of all Facebook users also lets companies engage with their consumers through crowdsourcing that...
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This document was uploaded on 02/24/2014 for the course FMIS 3619 at University of Minnesota Duluth.

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