ACOM340_Chapter12

Lessons developstrongteams dontforgetbasics

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Unformatted text preview: ion, du Pré Copyright © 2010 by Oxford University Press, Inc. SARS (severe acute respiratory syndrome) Success story of managing health crisis Started in February 2003; by May, 8,000 people in 28 countries were affected Hard to contain because it was easily spread; and it was deadly 10% died, but could have been worse Within a few months, the pandemic was under control and new cases were only a handful per day Communicating About Health, Third Edition, du Pré Copyright © 2010 by Oxford University Press, Inc. Lessons Develop strong teams Don’t forget basics Quarantine and limit travel Make the most of communication technology Keep everyone informed Stop it at the source Communicating About Health, Third Edition, du Pré Copyright © 2010 by Oxford University Press, Inc. Anthrax Bioterrorism: deliberate release of viruses, bacteria, or other germs (agents) used to cause illness or death in people, animals, or plants Most recent in 2001 with letters containing spores 22 infected, 5 died Because this was shortly after September 11, public anxiety was high; anyone was next Communicating About...
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This document was uploaded on 02/24/2014 for the course ACOM 340 at SUNY Albany.

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