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IBUS Culture & Metaphor Notes

Communication is direct and explicit and meaning is

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Unformatted text preview: oken words. The low- context countries tend to be in northern Europe and North America, which have long traditions of rhetoric and place central importance on delivering verbal messages. Communication is direct and explicit, and meaning is straightforward. These cultures use specific, legalistic contracts to conclude agreements. ii. By contrast, high- context cultures such as Japan and China emphasize nonverbal messages and view communication as a means to promote smooth, harmonious relationships. They prefer an indirect and polite face- saving style that emphasizes a mutual sense of care and respect for others. This helps explain why Japanese people hesitate to say “no” when expressing disagreement. They are more likely to say...
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