IBUS Culture & Metaphor Notes

Other examples of cultural metaphors include the

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Unformatted text preview: leadership, and struggling against rivals. The Swedish stuga (summer cottage) represents the love of nature and desire for individualism in Sweden. The Spanish bullfight reflects the importance of ritual, style, courage, and pride in Spain. i. American football is a cultural metaphor for traditions in the United States, such as being a team player and having a strong leader who moves an organization aggressively toward a desired goal. The Swedish stuga (cottage or summer home) is a cultural metaphor for the Swedes’ love of nature and desire for individualism through self- development. Other examples of c...
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This document was uploaded on 02/27/2014 for the course IBUS 311 at Binghamton.

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