01C-1-1 (1)

As sfp in a male female interaction sfp snyder tanke

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: ed to a recording of only the When women’s portion of the conversations, they also rated them women’s as warmer, more likeable, etc. as SFP in a male-female interaction SFP (Snyder, Tanke, & Berscheid, 1977) 10 Attractive Photo Unattractive Photo 8 6 4 2 0 Warmth Likeability Confidence How “Powerful” Are SFPs? How What factors (i.e. moderating What variables) determine when SFPs occur? occur? How large are the changes due to How SFPs? SFPs? Science vs. Common Sense Science vs Common Objective, rigorous data collection Subjective, biased data collection Conclusions based on analysis of data Impressionistic conclusions Error can be corrected No corrective features - error persists Foundations of the Scientific Method: Theory, Hypothesis, and Measurement Measurement Theory: Theory: A coherent set of related principles that explains observed phenomena phenomena Hypothesis: A specific, falsifiable Hypothesis: falsifiable prediction derived from theory prediction Measurement • Conceptual and Operational definitions Operational of variables of • Issues of reliability and validity Issues reliability validity Determining Cause & Effect: Determining The Experimental Approach Independent Variable Dependent Variable •Random assignment + Control of extraneous variables = Internal Validity Internal •Representative sample + Psychological realism = External Valid...
View Full Document

Ask a homework question - tutors are online