Unformatted text preview: g the keynote speech before a fast food convention.
The convention and its setting were an ideal match. In many ways Las Vegas is the fulfillment of social and economic trends now sweeping
from the American West to the farthest reaches of the globe. Las Vegas is the fastest-growing major city in the United States — an entirely
man-made creation, a city that lives for the present, that has lit-tie connection to its surrounding landscape, that cares little about its own
past. Nothing in Las Vegas is built to last, hotels are routinely demolished as soon as they seem out of fashion, and the city limits seem as
arbitrary as its location, with plastic bags and garbage littering the open land where the lawns end, the desert not far from the Strip.
Las Vegas began as an overnight camp for travelers going to California on the Old Spanish Trail. It later became a ranching town, notable
in the early 1940s mainly for its rodeo, its Wild West tourist attractions, and a nightclub called the Apache Bar. The population was about
8,000. The subsequent growth of Las...
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This note was uploaded on 02/25/2014 for the course MGMT 120 taught by Professor Litt during the Spring '08 term at UCLA.
- Spring '08