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Unformatted text preview: ears later, when Justice
Rodger Bell submitted an 800-page Judgement. Morris and Steel were found to have libeled McDonald’s. The judge ruled that the two had
failed to prove most of their allegations — but had indeed proved some. According to Justice Bell’s decision, McDonald’s did “exploit”
children through its advertising, endanger the health of customers who eat there several times a week, pay its restaurant workers
unreasonably low wages, and bear responsibility for the cruelty inflicted upon animals by many of its suppliers. Morris and Steel were fined
£60,000. The two promptly announced they would appeal the decision. “Mc-Donald’s don’t deserve a penny,” Helen Steel said, “and in any
event we haven’t got any money.”
Evidence submitted during the McLibel trial disclosed much about the inner workings of the McDonald’s Corporation. Many of its labor,
food safety, and advertising practices had already been publicly criticized in the United States for years. Testimony in the Lond...
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This note was uploaded on 02/25/2014 for the course MGMT 120 taught by Professor Litt during the Spring '08 term at UCLA.
- Spring '08