Fast Food Nation

Ronald mcdonald 30 4142 45 48 95 231 23233 250 276n

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: t as data source on, 45; and mass marketing techniques, 8; and meat contamination, 218–21; obesity of, 242; and soft drink consumption, 54–55; as target customers, 40–49, 231, 262, 267; and television advertising, 45–46 Children’s Online Privacy Protection Act, 45 Child Welfare League, 46 Chili’s, 88 China, 230, 231, 242 Christian Coalition, 63 Chuck E. Cheese, 87 Cigarette advertising, 262 Citric acid, 143 CKE. See Carl Karcher Enterprises, Inc. (CKE) Clean Air Act, 165–66 Cleaning crews, 176–78, 310–11n Clinton administration, 185, 207, 210, 214, 215 Clostridium perfringens, 197 CME KidCom Ad Traction Study II, 43 Coan, Mike, 160 Coble, Howard, 101 Coca-Cola: and brand recognition, 4, 229; in China, 231; marketing of, in public schools, 51, 53–55, 56; and Mc-Donald’s, 54; and nutrition, 54; and profit margins, 286n COEX. See Chain Operators Exchange (COEX) Coffey, Allen, Jr., 101 Colombia, 244 Colorado, 1–2, 7, 59–66 Colorado Cattlemen’s Association, 144–45 Colorado Restaurant Association, 73 Colorado Springs, 1–2, 7, 59–66 Colorado Springs Gazette-Telegraph, 63 Colorado Springs Independent, 57 Colorado Springs Sun, 63 Columbia Film Studio, 19 Columbia/HCA, 5 Columbus, Christopher, 124 Comfort foods, 123 “Committee for Employment Opportunities,” 72...
View Full Document

This note was uploaded on 02/25/2014 for the course MGMT 120 taught by Professor Litt during the Spring '08 term at UCLA.

Ask a homework question - tutors are online