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Unformatted text preview: ges in 1967 and 1997.
66 more than 70 percent of fast food visits: Cited in J. P. Donlon, “Quinlan Fries Harder: Interview with McDonald’s CEO Michael Quinlan,”
Chief Executive, January 11, 1998. See also Judith Waldrop, “Most Restaurant Meals Are Bought on Impulse,” American Demographics,
66 Ray Kroc flew in a Cessna… McDonald’s later used helicopters: See Kroc, Grinding It Out, p. 176.
one of the world’s leading purchasers of commercial satellite: Interview with Elliott Olson.
“spy on their customers”: William Dunn, “Skycams Drain Floods, Save Lives, Sell Burgers,” American Demographics, July 1992.
68 two-thirds of the nation’s fast food workers: Cited in Robert W. Van Giezen, “Occupational Wages in the Fast Food Industry,” Monthly
Labor Review, August 1994; and Alan Liddle, “Diversity at Work: Teenagers,” Nation’s Restaurant News, May 24, 1999.
Business historian Alfred D. Chandler has argued: Alfred D. Chandler, Jr., The Visible Hand: The Managerial...
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- Spring '08