Theneutral stimulus does not lead to an overt

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Unformatted text preview: serving one’s own behavior, comparing the behavior with a standard, and rewarding oneself if the behavior meets the standard. Self Assessment Questions 4 1. Continental Airlines’ lottery system follows a _______ schedule. 2. Forbes magazine used the __________ to cut its health care costs. 4.6 Summary Learning refers to a process that enhances the knowledge, skill and attitude (KSA) of individuals, to increase his/her willingness to adopt those newly acquired KSA and to implement them at the workplace. Characteristics of learning are: learning involves change; change must be relatively permanent; learning is concerned with behavior; and some form of experience is necessary for learning. There are three theories of learning namely ­ classical conditioning, operant conditioning, and social learning. Classical Conditioning is a form of associative learning process proposed by Pavlov. This process involves presentations of a neutral stimulus along with a stimulus of some significance. The neutral stimulus does not lead to an overt behavioral response from the orga...
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This note was uploaded on 03/01/2014 for the course MBA mba taught by Professor Smu during the Fall '10 term at Manipal University.

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