It would provide ease of switching to the subscriber

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Unformatted text preview: mented the Mobile Number Portability (MNP) guidelines at a mature stage of penetration, Indian policymakers formulated them at a time when the industry is still seeking a solution to some key regulatory hurdles. MNP is essential for the Indian Telecom Industry. It would provide ease of switching to the subscriber. To create an impact, MNP will need to be spread across the country and there should be easy and affordable porting. Globally, number portability has not induced much churn, however, depending upon aforementioned factors, MNP could lead to some impact in the Indian telecom market. Country wise penetration at the time of MNP implementation (in %) ► • Foreign Telecom operators could leverage this opportunity to becoming a part of the India Telecom growth story. However success would largely be dependent on their ability to combine with the overall strengths of an Indian enterprise. ► • Finally, the long-run triumph of the concept at large would rest upon clear definitions of licensing, spectrum and regulatory restrictions. United Kingdom (15) 1998 • • • • Australia (61) Denmark (72) Italy (85) Norway (80) 2000 Hong Kong (48) France (68) Finland (97) Portugal (101) South Korea (72) USA (56) 2002 2001 1999 • • • • • 2004 2003 • Spain (31) • Belgium (74) • Brazil (37) • Sweden (55) • Germany (72) • Japan (68) • Switzerland (36) Source: CII - Ernst & Young analysis India 2012: Telecom growth continues 21 In India, as is elsewhere in the globe, the biggest gainers from portability will be end customers. Indian customers will be able to change service providers, while retaining their mobile numbers — something akin to an individual’s identification these days. But there are some issues that need to be addressed before India is ready to embrace MNP. ► • Operators, for their part, must be India at its 28%22 plus mobile penetration ► level could be considered relatively young for this phenomenon. At the same time, it is important to c...
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This document was uploaded on 03/03/2014.

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