The Mini Cases 5 Companies, 5 Strategies, 5 Transformations

taking action to demonstrate sustainability in

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Unformatted text preview: y questions_45-80.indd 49 49 9/9/09 8:09:03 AM 9/9/09 8:09:03 AM Q3. Continued Q3. ”Other” Comments Primary themes Product / service redesign; technology change PR / marketing / awareness campaigns Direct quotes "Developing products and services for customer preferences." "Improving and updating technology." "Developing services to proactively increase the commitment of businesses to sustainability." "Improve product quality to reduce rate of replacement." "Taking action to demonstrate sustainability in design, development, reuse and recycling regardless of organized resistance and head-in-sand politics and cultures." "Developing new ways in transforming energy (electrical power and fuel for automotives from renewable biomass)." "Implementing sustainability throughout the product development cycle as a main goal to achieve by itself, generating incentives and rewards within the organization." "Developing sustainability...
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This document was uploaded on 03/03/2014.

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