The Mini Cases 5 Companies, 5 Strategies, 5 Transformations

Leaders in sustainability gather the full set of

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Unformatted text preview: abilities in sustainability and why. We also gathered deep perspectives on these—and other—leading companies’ practices and key success factors through in-depth interviews with executives. (In The Sustainability Audit on page 29, we synthesize the lessons from leading companies into a tool that companies can use to assess their own progress.) While the particulars of each of these companies’ respective sustainability campaigns are unique, all firstclass approaches have several key characteristics in common. First-class companies understand and articulate sustainability’s impact on their organization. Leaders in sustainability gather the full set of facts and incorporate this knowledge into how they frame and define sustainability strategically and economically. They also adopt a systemwide view in understanding the relevant issues and needs of all their stakeholders. For example, they push suppliers to be better stewards of sustainability—often even selecting them on that basis. And they form p...
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This document was uploaded on 03/03/2014.

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