The Mini Cases 5 Companies, 5 Strategies, 5 Transformations

Stakeholdersincluding consumers customers shareholders

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: s bottom-up—it’s i mpossible. It’s always top-down, always. Because it’s such a cultural c hange, you cannot do it organically. Georges Kern CEO, IWC Peering over the Horizon Sustainability will have an increasingly large impact on the business landscape going forward. Companies that recognize this fact and position themselves at the forefront stand to reap sizable competitive advantages. Consider the following emerging realities: ▼ Prices for food, water, energy, and other resources are growing increasingly volatile. Companies that have optimized their sustainability profile and practices will be less exposed to these swings— and more resilient. ▼ Stakeholders—including consumers, customers, shareholders, and the government—are paying more attention to sustainability and putting pressure on companies to act. ▼ Governments’ agendas increasingly advocate for sustainability. Companies that are proactively pursuing this goal will be less vulnerable to sudden regulatory changes. They will also be better positioned to have a voice in shaping policy...
View Full Document

This document was uploaded on 03/03/2014.

Ask a homework question - tutors are online