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Unformatted text preview: nits are produced or sold. For
example, designing or advertising a product would
be product-level activities.
Customer-level activities relate to specific
customers and are not tied to any specific product.
For example, sales calls and catalogue mailings
would be customer-level activities. Organization-sustaining activities are carried out
regardless of which customers are served, which
products are produced, how many batches are run, or
how many units are made For example heating
how many units are made. For example, heating a
factory and cleaning executive offices are organizationsustaining activities.
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- Fall '13