Bruhno m schilt m 2001 internationaliseringsprocessen

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Unformatted text preview: l, H. J. J. (1997). Working abroad, working with others: How firms learn to operate international joint ventures. Academy of Management Journal. No. 40 p. 426-442. Bell. J. (1995). The internationalization of small computer software firms: a further challenge to “stage” theories. European Journal of Marketing. Vol. 29. No. 8. pp.60-75. Bender, S., & Fish, A. (2000). The transfer of knowledge and the retention of expertise: the continuing need for global assignments. Journal of Knowledge Management. Vol. 4, No. 2, pp. 125-137. Bradley, F. (2002). International Marketing Strategy 4th Ed. Essex: Pearson Education Limited. Bradley, F., Meyer, R., & Gao, Y., (2006). Use of supplier-customer relationships by SMEs to enter foreign markets. Industrial Marketing Management. No. 35 pp. 652-665. Brassington, F. & Pettitt, S. (2000). Principles of Marketing. Second edition. Financial Times Management, Harlow, London, UK. Bruhno, M & Schilt, M. (2001). Internationaliseringsprocessen i små och medelstora företag – en beskrivande och...
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This document was uploaded on 03/22/2014.

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