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market entry mode in new international markets?
• Time to market?
• Risk? APPENDIX 1
• Return on investment?
Type of product?
Relations? 18. How does the company handle risk when entering new international markets?
19. How does your organizational scheme look?
20. How does your decision process look when deciding how to enter a new international
21. How do you gather information on market conditions in other countries?
22. How is decisions made regarding which market entry mode is used to enter a new
23. Who are the company’s competitors nationally/internationally?
24. How does the company gather information regarding the way your competitors enter
new international markets?
25. What targets does the company have when establishing on a new international market?
26. How has the following target factors influenced the company’s choice of entry
mode into the inte...
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This document was uploaded on 03/22/2014.
- Summer '14
- The Land