Self Marketing Paper 2 - Self-Marketing Short-term Career...

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Self-Marketing Short-term Career Objectives: For my short term objectives right after graduation, would be working for an accounting firm either in the heart of Richmond or the Virginia Beach area . The type of job would be a public accountant to start out with and eventually grow . This will be my main pursuit once I have my degree and what I wish to have the offer to work there before I graduate so I know it will be there for me . Long-Term Career Objectives: In the five to ten year range after graduation I will be pursuing my goal of going for a high position in one of the four major accounting firms doing either private or corporate accounting . This is the goal of every public accountant in this field because it is the highest goal an accountant can reach . This would be the major goal of my life and I hope to have it in this time frame so I wouldn’t let the goal go . Target Market Market Segmentation: The first thing you look at in segmenting the accounting market is the size of the firm you want to look at .
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  • Fall '13
  • Balas
  • Marketing, Accountant, Big Four auditors, major accounting Firms

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