Research Assignment 1 Amazon AWS analysis

Research Assignment 1 Amazon AWS analysis - MEMO Research...

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MEMO: Research Assignment 1 Maria Ledden – 679051795 – Monday 2PM Date: 10/4/13 To: Melissa Jackson, Executive Director, Amazon AWS Unit From: Maria Ledden Subject: AWS Analysis Hi Melissa, Amazon’s AWS department is in need of revamping the information systems used to communicate with our customers and provide service help. As Amazon continues to grow and knock out competition, we must ensure that we retain our competitive advantage by staying ahead of other leasing companies and increasing our shareholder value. Industry differentiation is the optimal of Porter’s 4 competitive strategies for AWS. If Amazon can offer the best quality services, we can monopolize the industry because cost is of little concern due to Moore’s law, and make a reasonable profit. We want every small business to be able to use our facilities and services, because we have large facilities and refined information systems that we continue to develop, as is the purpose of this memo.
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