Rhetorical Criticism Notes chapter 7 Review part 1

Rhetorical Criticism Notes chapter 7 Review part 1 -...

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Rhetorical Criticism chapter 7 review part : 1 1. So what is an evaluation? What are criteria? Carefully examine the five statements on page 108; asking you to identify which response is or is not evaluative would be an easy quiz or exam question to construct! Evaluation is “a critic’s use of stated criteria to determine the merit, worth, significance, or effectiveness of the rhetorical strategies in a message” Criteria are “the standards by which the rhetorical choices are measured to determine their quality” Example on pg. 108… i. “The defense attorney effectively used the narratives of malpractice victims to raise the jury members’ sympathy and, thus, their support for a conviction.”
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Unformatted text preview: ii. “Andrew Dice Clay’s use of humor in his response to the death of the governor was an inappropriate strategy.” iii. “Hitler’s use of infestation metaphors to refer to the Jews was a deceptive rhetorical strategy.” 2. What kinds of key terms might signal that an evaluation is in progress? • (in)effective, (in)appropriate, deceptive, truthful, (un)helpful, (un)ethical, fitting or not fitting 3. Why is it that an evaluation might not be necessary in a message analysis? • it might not be necessary because often a non-evaluative interpretation already explains which rhetorical devices worked, suggesting the effectiveness or ineffectiveness...
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  • Spring '14
  • Dr.Kimble
  • Rhetoric, Andrew Dice Clay, rhetorical choices, Rhetorical Criticism chapter, deceptive rhetorical

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